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Welcome to Think in Color Summit presented by Thinkific and XayLi Barclay! In this series, we’ll cover how to grow your business using online courses, create a lasting impact, and thrive in any space you occupy! View all available interviews here.

Serial Entrepreneur, Fashion Maven, Author, and Philanthropist, Olori Swank is one of the most iconic fashion stylists of this decade. Known for her electric blue hair and fearless style, Olori remains ahead of curve; determined to push the limits of what’s fashionable to what’s imaginable.

A simple meeting catapulted Olori into the world of fashion with no preparation. With her keen eye for fashion and her astute business acumen, this emerging stylist immediately transformed into one of the most rivaled fashion icons of this time, curating a high- profile list of Hollywood’s biggest stars.

Olori recently reached best-seller status with the release of her children’s book Zoe Spark Followed Her Heart. Her first fashion and lifestyle advice manifesto, 101: The Blueprint for a Swank Life offers up tips on fashion and style, dating, finance, entrepreneurship and more. In addition, Olori has created a series of wildly popular adult coloring books called, Color Like A Bo$$.

Olori has created two successful fashion focused online courses, eBoutique 101 and A Lesson in Swank, where she teaches how to build, launch and grow a profitable online store and succeed in the fashion industry. An avid shopper, Olori created SWANK Blue, a brand whose focus is to retail high-end fashion looks at affordable prices.

We sat down with Olori to hear how she has built her empire and why having a strong personal brand is so important.

Watch the video below to learn Olori’s strategies for setting effective goals that will propel your life and business forward, the keys to establishing a personal brand, and why Instagram is a great platform to grow your audience. 


Check out the replay of Think in Color Live! You’ll learn the steps to turning everything you’ve learned at Think in Color into action with your own online courses. Plus, there’s an exclusive offer to help you get started with Thinkific and  join the 36,000+ successful course creators who have earned over $220 million dollars and taught over 16 million students.

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Want to connect with Olori? Find her at or on Instagram @oloriswank.