Hi there, Carina here from Thinkific. You want actual practical advice for your business, I get it. So, I thought I’d turn it over to the experts and entrepreneurs who have been exactly where you are right now. 🙂 Here are a few inspiring stories from creators who share their success secrets you can actually use.
How Zealous Art Uses Free Classes to Attract Leads
As humans, we don’t really like being sold to. Your customers can sense that icky feeling too. So, if you’re looking to attract an audience, one strategy that works for so many entrepreneurs are to offer freebies. (We all know free food tastes better! Or anything free, really.)
Freda Lombard uses her live classes on Facebook as a lead magnet. In less fancy marketing language, this means she registers people for a freebie class or webinar, then offers them a paid course or program through email marketing. (It’s a jackpot strategy, I promise.) “I had 200 members sign up overnight because they wanted more classes,” she says.
Learn exactly how to get more sign-ups
How KRS Astrology Became Wildly Successful in a Rare Niche
Remember how we talked about whether to niche or not to niche a couple of weeks back? Well if you need any further convincing, check out Kapiel Raaj, a true master at niching down AND succeeding.
“I thought, I don’t care who’s watching me, I’m just going to share as much as I can. I wasn’t doing it to impress anyone, and I didn’t care whether people liked my content or not. I was simply making these videos because I wanted to share my passion for vedic astrology.” So if you ever think your course idea is too niche? You might just be surprised.
Explore finding success in niching down
You’re an Authority, it’s Time to Act Like it (Sunny Lenarduzzi & Jane Stoller Share Tips)
You don’t have to build 100 courses. Entrepreneurs like Sunny Lenarduzzi & Jane Stoller use one high-ticket course (meaning one high-priced course) to bring their businesses the most revenue. “People pay for transformation, not information. Lower ticket offers tend to be information-focused, whereas higher ticket offers create an entire transformation.” Ready to transform your business model?
Discover how you can spark a student transformation