Thinkific Plus vs. Litmos
Thinkific Plus delivers a robust enterprise-level feature set without enterprise-level pricing and complexity. G2 research shows that Thinkific Plus excels in several areas including:
- Robust e-commerce and subscription features
- Easy-to-use course building and content management
- Learning engagement & gamification
- Commitment to unlimited access (Litmos charges based on learner volume)






Trusted by over 35,000 customers

The proof is in the real numbers, from real customers
4.4
176 reviews on Capterra
4.6
211 reviews on G2
4.0
785 reviews on Trustpilot
Thinkific Plus vs. Litmos
The right tool can help you build, market, and sell an unforgettable customer education experience worth paying for. Let’s take a look at some of the differences between Thinkific Plus and Litmos.
Engagement, Branding & Customization
Rated higher than Litmos on G2 across almost all key categories, Thinkific Plus is the clear choice for scalable, creator-focused learning businesses.
- Unlimited potential: Enjoy unlimited courses, students, and scalability, designed to support your growth.
- Advanced e-commerce: Boost your business with features like order bumps, subscriptions, and buy-now-pay-later options.
- Highly extensible: Access a vast array of integrations via the Thinkific App Store and countless automations through Zapier.

Engagement, Branding & Customization | Thinkific Plus | Litmos |
---|---|---|
Unlimited courses, students, and more | – | |
Sell subscriptions your way (Thinkific 8.6, Litmos 7 on G2) | ||
Advanced e-commerce (order bumps, payment plans, free trials) | – | |
Partner revenue sharing & affiliate reporting | – | |
Top rated support (Thinkific 9 on G2, Litmos 8.5 on G2) | – | |
Strong business partner & product direction (Thinkific 9, Litmos 8.5 on G2) | – | |
Automate business workflows with integrations (Thinkific: nearly 100 integrations, Litmos 40) | ||
Native Zapier integration to enable countless automations |
Gamified Social Learning
Thinkific Plus excels at fostering engagement and learner success:
- Unlimited Communities & Spaces: Enable learners to connect, interact, and collaborate beyond individual courses.
- Seamless integration: Courses sync effortlessly with communities, creating dynamic, socially-enriched learning environments.
- Creator empowerment: Utilize tools like a Group Topic Generator, monetizable community memberships, and customizable badges and certificates to boost engagement and revenue.

Gamification | Thinkific Plus | Litmos |
---|---|---|
Unlimited Communities & Spaces for learners to form groups | – | |
Social learning from peers beyond individual courses | ||
Courses synced to communities | – | |
Group Topic Generator | – | |
Monetizable community memberships | – | |
Badges, Certificates, etc | ||
Leaderboards | – |

Course Builder & Customizations
Create captivating courses with Thinkific Plus’s powerful builder and customization tools (rated 8.8/10 on G2):
- Effortless content creation: Design interactive and engaging content with ease.
- Streamlined features: Benefit from AI-powered quiz generation, exam resources, and instant sales page creation.
- Brand control: Customize your site with fully customizable themes, private labeling, and advanced CSS/HTML editing for a polished, branded experience.
Course Builder & Customization | Thinkific Plus | Litmos |
---|---|---|
Powerful course builder that’s easy to use (Thinkific 8.8, Litmos 8.1 on G2) | – | |
Top notch Instructor-Led Training (Thinkific 8.5, Litmos 7.8 on G2) | ||
Exam & Quiz resources | ||
AI Quiz generator | – | |
AI Instant sales page | – | |
Site themes | ||
Custom domain | ||
Advanced CSS/HTML editing | ||
Private labelling |
Launch in 30 days with zero setup fees
Get started fast. See results sooner. Our user-friendly interface, AI supported content creation and 1:1 onboarding and launch support get you up and running in as little as 30 days — with zero set up fees.

Powerful features for training
Scale your training program with features and tools designed to help your students onboard faster, get more value from your product, and stick around for the long haul.

Courses and communities
Create tailored learning experiences for your customers with a mix of video, quizzes, presentations, PDFs, and online learning communities.

Automation and integration
Use triggers and email notifications to keep customers on track, and integrate with tools like HubSpot, Salesforce, or Zapier for a seamless workflow.

Landing pages
Create aesthetically pleasing, high-converting landing pages in minutes, thanks to built-in AI optimization and seamless integrations.

SCORM compliance
Thinkific is SCORM compliant, allowing for more interactive learning and gamification. For more, lean into advanced customizations with the Plus Expansion Pack.
“Thinkific Plus offers exceptional scalability, enabling businesses to grow their course offerings and student base without any limitations. It can handle unlimited courses, students, and bandwidth, ensuring businesses can expand their e-learning offerings without worrying about technical constraints.”
Guy Marion
Chief Marketing Officer

Thinkific Plus FAQs
What organizations is Thinkific Plus best suited for?
Thinkific Plus is ideal for mid-sized to large enterprises or fast-growing companies that require a scalable solution to manage and expand their online learning programs. Whether you’re looking to train customers, educate clients and partners, or monetize your organization’s expertise, Thinkific Plus offers the flexibility, security, and support needed to manage complex learning needs across various industries, including technology, healthcare, education, and e-commerce.
What does the onboarding process look like?
The onboarding process for Thinkific Plus is structured to scale with the level of service provided. Most plans include kickoff calls and the development of a project plan, numerous structured check-in calls with our Customer Support team, a functional launch preparedness review, and expert recommendations.
Can I white-label my learning environment to match my company’s branding?
With Thinkific Plus, you can fully white-label your learning platform to reflect your company’s branding. Customize the appearance of your site, including logos, colors, and domain, to provide a seamless brand experience for your learners. This capability ensures that your learning platform functions effectively and aligns perfectly with your brand identity, enhancing credibility and learner trust.
Can I sell my e-learning content on Thinkific Plus?
Absolutely! Thinkific Plus supports the creation and management of your e-learning content and enables you to monetize it effectively. With features like secure payment gateways, subscription models, course marketing tools, and promotions management, Thinkific Plus provides everything you need to sell your courses and maximize revenue from your educational content.
What integrations does Thinkific Plus support?
Thinkific Plus supports various integrations. To learn more about how to connect your Thinkific instance with an ecosystem of applications and extend your Thinkific experience, see this Thinkific Apps and Integrations article on our Help Center.
Is Thinkific’s price within reach for smaller organizations?
Thinkific Plus is designed to be scalable and accessible for organizations of all sizes. Our pricing model is tailored to accommodate small to large enterprises’ varying needs and resources, ensuring that organizations can find a plan that fits their budget and requirements. Request a call to speak to a member of our team today and assess your needs.
Are there any set-up fees for Thinkific Plus?
There are no hidden setup fees for Thinkific Plus. Our pricing is transparent, and we strive to make the transition to using our platform as smooth and cost-effective as possible.
Let’s Talk Pricing
Here at Thinkific, we like straightforward pricing. Our goal is to get you set up on the right plan that best meets your business needs, even if that means customizing a plan that is unique to you.
When you schedule a call with our team here, we’ll be happy to show you our platform, review our pricing plans, and provide you with a custom quote.