Thinkific Plus vs. Absorb LMS
Thinkific Plus delivers a robust enterprise-level feature set without enterprise-level pricing and complexity. G2 research shows that Thinkific Plus excels in several areas including:
- Faster speed to launch (2 months on Thinkific+ vs. 4 months on Absorb)
- Ability to drive faster ROI (13 month average on Thinkific+ vs. 19 months on Absorb)






Trusted by over 35,000 customers

The proof is in the real numbers, from real customers
4.4
176 reviews on Capterra
4.6
211 reviews on G2
4.0
785 reviews on Trustpilot
Thinkific Plus vs. Absorb LMS
The right tool can help you build, market, and sell an unforgettable customer education experience worth paying for. Let’s take a look at some of the differences between Thinkific Plus and Absorb LMS.
Unlimited Scaling Potential
While both platforms offer robust features, Thinkific Plus leads in scalability and flexibility:
- Truly Unlimited Scaling: Enjoy unlimited courses and students, free from the growth-stifling volume-based pricing of Absorb.
- Deeper Engagement: Create member-only Communities for richer interaction, surpassing Absorb’s basic social learning.
- Vast Integrations: Access nearly four times more integration options (97 apps, including third-party) compared to Absorb’s App Store.
- Superior Automation: Leverage native Zapier integration for extensive automation possibilities, beyond Absorb’s limited webhooks.
- Enhanced Support: Benefit from a private instructor community and a significantly more comprehensive knowledge base with detailed guidance.

Top Features | Thinkific Plus | Absorb LMS |
---|---|---|
Unlimited courses, students, and more | – | |
Member-only Communities + spaces (also unlimited) | – | |
Thinkific Plus App store | ||
AI content generation | ||
Native Zapier integration | – | |
Private instructor community | – | |
Knowledge base | – |
Implementation & Customization
Thinkific Plus offers faster setup and greater customization for engaging learning experiences:
- Rapid Deployment: Get up and running in half the time compared to Absorb, with a powerful site builder rated 9/10 on G2.
- Cohesive Social Learning: Dedicated Communities seamlessly sync with courses, fostering a more integrated learning environment.
- Full Design Control: Utilize advanced CSS/HTML editing for complete control over your site’s design, unlike Absorb.
- Robust Assessments: Access dedicated exam and quiz resources, including an AI Quiz generator, for effortless assessment creation.

Customization | Thinkific Plus | Absorb LMS |
---|---|---|
Powerful site builder that’s easy to use (rated 9/10 on G2) | – | |
Social learning from peers | ||
Courses synced to communities | – | |
Can setup in days, not weeks | – | |
Advanced CSS/HTML editing | – | |
Exam & Quiz resources | ||
AI Quiz generator | – |

Earn Income
Thinkific Plus provides unparalleled flexibility and control for revenue generation:
- Limitless Revenue Growth: With unlimited learners, your income potential is uncapped, including recurring revenue from subscriptions.
- Diverse Monetization: Offer free or paid courses, product bundles, bulk sales, and group orders.
- Advanced E-commerce: Boost sales with tools like order bumps, payment plans, and free trials.
- Expanded Reach: Utilize affiliate reporting and management to effectively promote your courses.
- Unique Community Monetization: Generate additional revenue by monetizing community memberships.
- Seamless Business Management: TCommerce provides comprehensive tools for payments, bookkeeping, and transactions.
- Maximized Revenue: Leverage after-purchase flows to upsell products with minimal effort.
Earn Income | Thinkific Plus | Absorb LMS |
---|---|---|
Create free + paid courses | ||
Sellable Product bundles | – | |
Bulk sale | ||
Can setup in days, not weeks | – | |
Advanced e-commerce (order bumps, payment plans, free trials) | – | |
Subscriptions & paid memberships | – | |
Affiliate reporting & management | – | |
Buy now, pay later | – | |
Monetize community memberships | – | |
TCommerce (business management tools) | – | |
After purchase flows (upsell) | – | |
Gifting | – |
Launch in 30 days with zero setup fees
Get started fast. See results sooner. Our user-friendly interface, AI supported content creation and 1:1 onboarding and launch support get you up and running in as little as 30 days — with zero set up fees.

Powerful features for training
Scale your training program with features and tools designed to help your students onboard faster, get more value from your product, and stick around for the long haul.

Courses and communities
Create tailored learning experiences for your customers with a mix of video, quizzes, presentations, PDFs, and online learning communities.

Automation and integration
Use triggers and email notifications to keep customers on track, and integrate with tools like HubSpot, Salesforce, or Zapier for a seamless workflow.

Landing pages
Create aesthetically pleasing, high-converting landing pages in minutes, thanks to built-in AI optimization and seamless integrations.

SCORM compliance
Thinkific is SCORM compliant, allowing for more interactive learning and gamification. For more, lean into advanced customizations with the Plus Expansion Pack.
“Thinkific Plus offers exceptional scalability, enabling businesses to grow their course offerings and student base without any limitations. It can handle unlimited courses, students, and bandwidth, ensuring businesses can expand their e-learning offerings without worrying about technical constraints.”
Guy Marion
Chief Marketing Officer

Thinkific Plus FAQs
What organizations is Thinkific Plus best suited for?
Thinkific Plus is ideal for mid-sized to large enterprises or fast-growing companies that require a scalable solution to manage and expand their online learning programs. Whether you’re looking to train customers, educate clients and partners, or monetize your organization’s expertise, Thinkific Plus offers the flexibility, security, and support needed to manage complex learning needs across various industries, including technology, healthcare, education, and e-commerce.
What does the onboarding process look like?
The onboarding process for Thinkific Plus is structured to scale with the level of service provided. Most plans include kickoff calls and the development of a project plan, numerous structured check-in calls with our Customer Support team, a functional launch preparedness review, and expert recommendations.
Can I white-label my learning environment to match my company’s branding?
With Thinkific Plus, you can fully white-label your learning platform to reflect your company’s branding. Customize the appearance of your site, including logos, colors, and domain, to provide a seamless brand experience for your learners. This capability ensures that your learning platform functions effectively and aligns perfectly with your brand identity, enhancing credibility and learner trust.
Can I sell my e-learning content on Thinkific Plus?
Absolutely! Thinkific Plus supports the creation and management of your e-learning content and enables you to monetize it effectively. With features like secure payment gateways, subscription models, course marketing tools, and promotions management, Thinkific Plus provides everything you need to sell your courses and maximize revenue from your educational content.
What integrations does Thinkific Plus support?
Thinkific Plus supports various integrations. To learn more about how to connect your Thinkific instance with an ecosystem of applications and extend your Thinkific experience, see this Thinkific Apps and Integrations article on our Help Center.
Is Thinkific’s price within reach for smaller organizations?
Thinkific Plus is designed to be scalable and accessible for organizations of all sizes. Our pricing model is tailored to accommodate small to large enterprises’ varying needs and resources, ensuring that organizations can find a plan that fits their budget and requirements. Request a call to speak to a member of our team today and assess your needs.
Are there any set-up fees for Thinkific Plus?
There are no hidden setup fees for Thinkific Plus. Our pricing is transparent, and we strive to make the transition to using our platform as smooth and cost-effective as possible.
Let’s Talk Pricing
Here at Thinkific, we like straightforward pricing. Our goal is to get you set up on the right plan that best meets your business needs, even if that means customizing a plan that is unique to you.
When you schedule a call with our team here, we’ll be happy to show you our platform, review our pricing plans, and provide you with a custom quote.