Course Authoring Platform
Build, deliver, and optimize impactful courses with Thinkific’s user-friendly Course Authoring platform.
Designed for high-growth businesses and teams
Unlimited courses and admins
Sell training B2B or B2C
Dedicated 1:1 onboarding and support
AI-powered content creation
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Trusted by over 35,000 customers

Top-tier course creation tools for
education businesses
Transform your expertise into high-quality online courses without the technical hassle. Our intuitive authoring tools empower you to build, design, and launch compelling learning experiences quickly.

Drag & drop interface
Create professional-looking courses in minutes, no coding required.

Rich content support
Easily integrate videos, quizzes, assignments, and diverse media types.

Make data-driven decisions
Track engagement, revenue, and performance metrics with Thinkific Analytics to drive data-informed decisions that maximize your impact.

Pre-built templates
Get a head start with customizable templates designed for various learning objectives.
Thinkific vs. Legacy LMS
| Features | Thinkific Plus | Legacy LMS |
|---|---|---|
| Built for non-technical teams | Yes, launch without developers | No, dev resources are often required |
| Fast time to launch | Weeks, not months | Months of setup and configuration |
| Custom branding & design | Easy to fully customize UX | Limited or locked templates |
| Modern user experience | Clean, intuitive, mobile-friendly | Outdated UI and hard-to-navigate |
| Scales with you | Plans built for scale, no per-user pricing | Hidden fees and rigid pricing |
| No-code integrations | Native and Zapier-based integrations | Custom builds and IT support are often needed |
| Support & onboarding | Dedicated CSM and onboarding included | Varies, usually paywalled or minimal |
The proof is in the real numbers, from real customers
4.4
176 reviews on Capterra
4.6
211 reviews on G2
4.0
785 reviews on Trustpilot
Built for Learning Businesses Ready to Scale Smarter
Create accredited, professional-quality training experiences that grow with your business, not your overhead.
Engaging & Personalized Learning
Deliver dynamic, tailored customer education that captivates learners. Build interactive, branded experiences designed to fit every individual learner.
- AI-powered content creation
- Fully branded experience
- Interactive learning tools
- Customized learning paths
- SCORM-compliant LMS

Monetize Expertise & Diversify Revenue
Build a new revenue stream with skills you already have and with an audience you already know. Partner with Thinkific Plus to monetize your expertise.
- Offer courses in multiple formats or fully white-labeled – no dev skills needed.
- Sell smarter with built-in B2B tools and TCommerce for seamless payments.
- Build interactive learning with advanced assessments and simulation-based quizzes.
- Track customer value, marketing impact, and revenue to refine your offerings.
Enterprise-Grade Scalability & Security
Thinkific Plus provides robust infrastructure, security, and full compliance for your customer training initiatives.
- Unlimited courses, websites, and administrators
- 1:1 onboarding and a dedicated customer success team
- Comprehensive security & compliance

Seamless Integrations & Actionable Insights
Connect with your essential tools and gain deep, actionable insights to drive ROI for your customer education strategy.
- Integrations with HubSpot, Salesforce, ActiveCampaign, MailChimp, and more
- Enterprise API access & Single Sign-On (SSO)
- Advanced analytics & custom dashboards
- Automated workflows & reporting
The features you need to succeed all in one place:
- $0 setup fees
- Unlimited courses and digital downloads
- Unlimited websites, landing pages, and custom domains
- Dedicated 1:1 onboarding and support
- Sell training B2B or B2C
- AI-powered content creation
- Advanced analytics
- Community spaces and notifications
- Branded mobile app
- Quizzes, assignments, and certificates
- Customized learning path
- Additional administrators
- Enterprise API access
- Single Sign-on (SSO)

Why companies choose Thinkific Plus
Diversified revenue streams
Sell your training through courses, communities, memberships, digital downloads, or other learning experiences — all supported on one platform.
SCORM compliance
Easily and securely migrate existing LMS content to Thinkific and enhance the learner experience with interactive elements that boost engagement.
Simplified operations
Automate admin tasks like managing enrollments, sending email reminders, and payments with tools like Thinkific’s TCommerce suite and email automation.
Data-driven success
Use our built-in analytics dashboard to track engagement, completions, and revenue to optimize your training programs.
Ready to take your training programs to the next level?
The most successful academies choose Thinkific to power their educational offerings. Join them today.

The answers to your biggest business questions
Running a training company or academy comes with unique challenges and opportunities. Here are some ways Thinkific can help with your most pressing concerns.
How can I manage growth without growing pains?
Struggling with managing high volumes of learners, products, and orders? Thinkific’s scalable platform handles everything from bulk sales and group orders to automatic payment processing. Our centralized dashboard lets you manage multiple courses, cohorts, and certification programs without increasing administrative overhead or adding to headcount.
How can I lower my customer acquisition costs?
Combat customer acquisition costs with Thinkific’s built-in tools. Create customized landing pages that help your brand stand out as the best choice. Use our conversion-optimized checkout experiences to turn more visitors into paying customers and reduce churn with communities that increase engagement.
How can I migrate existing content?
Moving to Thinkific is simple. Our intuitive uploader lets you import existing materials with drag-and-drop organization. Plus, as a SCORM-compliant platform, we ensure secure content transfer between different learning management systems without compatibility issues.
With Thinkific Plus, your dedicated Launch Specialist will guide you from setup to launch, providing strategic insights to help you achieve a successful migration and continued business growth.

The combination of Thinkific’s user-friendly course experience and flexible development capabilities has enabled us to implement effective conversion optimization strategies that truly move the needle. All this has led to us growing into a 7-figure annual revenue operation entirely on their platform
Jacques Wong
Founder, PNC Learning

Thinkific Plus FAQs
What organizations is Thinkific Plus best suited for?
Thinkific Plus is ideal for mid-sized to large enterprises or fast-growing companies that require a scalable solution to manage and expand their online learning programs. Whether you’re looking to train customers, educate clients and partners, or monetize your organization’s expertise, Thinkific Plus offers the flexibility, security, and support needed to manage complex learning needs across various industries, including technology, healthcare, education, and e-commerce.
What does the onboarding process look like?
The onboarding process for Thinkific Plus is structured to scale with the level of service provided. Most plans include kickoff calls and the development of a project plan, numerous structured check-in calls with our Customer Support team, a functional launch preparedness review, and expert recommendations.
Can I white-label my learning environment to match my company’s branding?
With Thinkific Plus, you can fully white-label your learning platform to reflect your company’s branding. Customize the appearance of your site, including logos, colors, and domain, to provide a seamless brand experience for your learners. This capability ensures that your learning platform functions effectively and aligns perfectly with your brand identity, enhancing credibility and learner trust.
Can I sell my e-learning content on Thinkific Plus?
Absolutely! Thinkific Plus supports the creation and management of your e-learning content and enables you to monetize it effectively. With features like secure payment gateways, subscription models, course marketing tools, and promotions management, Thinkific Plus provides everything you need to sell your courses and maximize revenue from your educational content.
What integrations does Thinkific Plus support?
Thinkific Plus supports various integrations. To learn more about how to connect your Thinkific instance with an ecosystem of applications and extend your Thinkific experience, see this Thinkific Apps and Integrations article on our Help Center.
Is Thinkific’s price within reach for smaller organizations?
Thinkific Plus is designed to be scalable and accessible for organizations of all sizes. Our pricing model is tailored to accommodate small to large enterprises’ varying needs and resources, ensuring that organizations can find a plan that fits their budget and requirements. Request a call to speak to a member of our team today and assess your needs.
Are there any set-up fees for Thinkific Plus?
There are no hidden setup fees for Thinkific Plus. Our pricing is transparent, and we strive to make the transition to using our platform as smooth and cost-effective as possible.
See Thinkific Plus in action
Get instant access to a 5-minute on-demand demo. Thinkific Plus can help your team launch customer experiences that drive revenue and retention.
