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Trigger Words Exercise

In this free , you will learn:
  • An exerrcise to target high "emotional value" words and phrases

The difference in “emotional value” between two words or two phrases is vast. Most people have no idea just how different these values can be. A $1 bill and a $100 bill are printed on the same paper with the same ink. It’s the message printed on the bill that makes all the difference. By learning to differentiate the emotional values and “motivation” values of words and phrases, you can dramatically increase your response and conversion in the marketing world.

In this exercise, we want you to learn how to target high “emotional value” words and phrases. Learning these words will help you during your sales copywriting. Revisit this list again when the time comes to experiment with your funnel. Keep playing with the trigger words until you find which ones work best for conversion.

Trigger Words Exercise