Deana Wojcik

About

DNW Design helps organizations get the most out of Thinkific
We partner with teams to design, launch, and scale Thinkific implementations that are learner-centered, seamlessly integrated into existing technology stacks, and built to support long-term organizational goals. Our work focuses on creating engaging learning environments and establishing systems and processes to operate reliably over time.

Principal-Led Platform and Systems Design
DNW Design engagements span strategy, execution, and continuous improvement. We combine expertise in instructional and user experience design, software engineering, and process architecture to create Thinkific instances that are intuitive for learners and practical to manage. Our team aligns Thinkific with your brand, mission, and operational context. Book a free discovery call to get started!

Services

• Implementation roadmaps
• Platform audits and transition planning
• Multi-site and multi-audience architecture
• Migration from legacy learning systems
• User experience strategy and usability evaluation

• Thinkific Plus optimization and advanced setup
• Custom app, theme, and interface development
• API integrations; webhook and automation workflows

• Scalable course and program frameworks
• Curriculum review and alignment audits for compliance and standards
• Content architecture, taxonomy, and discoverability
• User journey mapping and experience optimization

• CRM, marketing, and data system integrations
• Enrollment, onboarding, and publishing pipelines
• Reporting and evaluation infrastructure

• Engagement and usage analysis
• Continuous improvement planning
• Feature and workflow refinement
• Platform governance and documentation support