Tap into the power of data with Thinkific Analytics

Transform the way you run your online education business with powerful insights. Get the actionable data to help you understand your students, optimize your courses, and grow your revenue.

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Make informed decisions about your business with Thinkific Analytics

Make data-driven decisions

Use actionable insights to guide your course development, marketing strategies, and improve the student experience.

Increase student success

By identifying patterns in  engagement data and conversion, you can take proactive steps to change content to better meet student needs.

Optimize your business

When you’ve got a clear understanding of your financial performance, you can make the right decisions to grow and scale your online education business.

Key Features

Marketing Dashboards

Know where to switch up your marketing efforts with insights on visitor activity and conversion. Learn which marketing channels drive the most traffic and conversions, so you can better prioritize where to invest your time.

  • See how your marketing materials are performing

  • Understand how each landing page is performing and how many visitors turn into leads or customers

  • Measure how well your marketing converts visitors into students

Enrollments Dashboard

Monitor your enrollment trends to understand the growth of your student base. See who’s enrolling in your courses and identify patterns over time.

  • See how your enrollments change over time

  • Understand the demographics of your students

  • Identify which courses attract the most enrollments

Orders Dashboard

Keep track of your sales and orders with comprehensive order tracking. Learn your sales cycle so you can manage your transactions effectively.

  • View the total number of orders and sales

  • See all the information about the purchaser including referral source under order details

Revenue Dashboards

Gain a clear picture of your financial performances. Analyze your earnings and identify trends to better manage your revenue streams.

  • Track your revenue over different periods with revenue reports

  • See which products generate the most income

Engagement Dashboards

Understand how your students interact with your content. Dive into engagement metrics to see what’s resonating with your audience and where you can improve.

  • Measure how students engage with your content

  • Analyze quiz results to gauge content comprehension

For Plus

Custom Reports

Create custom reports tailored to your needs. Filter and segment your data to focus on the metrics that matter most to you and your business.

  • Segment data by course, student, or time period

  • Apply filters to narrow down your dataExport your reports in various formats for further analysis

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